World today is
overflowing with information. The every second of the life is packed
with information about different kinds of information on various
aspects of life . The each step of the life is being directed and
defined by the information .
The information is
coming to us through various forms from printing media to electronic
media and now the social media . Here , we are trying to show the
effectiveness of the print media and the messages that come from the
print media as compare to other form of media .
The most prominent
benefit of the print media is its tangibility . The feel of the paper
in hand , where the reader is reading at his or her own pace without
depending on speed of the electronic media , which flashes the
message for few seconds . The gradual assimilation of the message by
the reader is the biggest plus side of the printing media.
For some reader , the
feel , the smell of the paper and the reading at own pace cannot be
replaced by any other form of medium The print media Printing
Agencies in Mumbai can be accessed in small and big sizes ,
depending on the comfort of the receiver . The form of message can be
given to the customer in engaging and creative manner .
The newspaper are
still considered the authentic form of information and news. The
reader likes to get the details on any subjects from the printing
material and newspapers . After listening to the news event or
hearing any information from other sources , the basic source of
details information remains the newspapers . The details on any
product written on the printing material has a touch of authenticity
, which other media forms have yet to achieve .
The success of any
publicity campaign is to get the complete attention of the customers
or potential customers . The printing media , and its different forms
, such as pamphlets , booklets , leaflets , and specially created
brochures , are taken seriously by the customers . The information
has more chances of getting to the customers with printing media and
on the papers with name and address of the company .
Also the ads in the
relevant newspapers and magazine Printing
Press in Mumbai are more likely to seen by the
intended customers than the others who may not be interested in the
product or services being advertised . For example, the people
reading financial or business newspapers are more likely to respond
to the financial product , than the people who reading magazine base
on films .
No comments:
Post a Comment