Friday 29 July 2016

0utdoor advertisement and its types


The simple meaning of outdoor advertisement is the advertisement that reaches the people when they are out of homes. The most important form of outdoor advertisement is billboards .The billboards are put across the city and highways in various sizes to show and tell the arrival of new products. These billboards are placed at the places, where the chances of people looking at them or their attracting people are at the highest level. They are often placed at the busy junctions of the city and at busy roundabouts.

 The billboard is the simplest method of attracting the attention of drivers to the nearest hotel, parking slot, restaurant and cinema or mall. Bill boards are also used on bus stops, metro stations, news racks and kiosks.  


 The use of buses Printing Agencies in Mumbai taxis, metros are also done for outdoor advertisement. The subways stations, taxies, parking slots and shopping malls are also used to place small billboards. The products and messages can be direct put among the people for greater attention.

Railways platforms, both of the interstate railway and daily commuting metros, are the best place to put the product in front of the large number of people daily. The product at such location catches hundred and thousands of eye balls every hour. The product can be placed to get the target audience easily. The product can also be placed according to the geography of the places and taste and preference of its people. The advertisements that are placed inside the compartment of the metro or trains catch the attention of an individual at least twice a day. The individual is able to read the messages in the advertisement at least once during the stay of the advertisement.  

Direct outdoor forms of advertisement

The direct methods of outdoor advertisement are giving handbills, pamphlets, papers, booklets to the customers directly. The product or message can be taken directly to the customers. For example, the booklets and handbills on product related to the education can be distributed near educational institutes. Similarly, the products dealing with food and cuisines can be show to   customers near shopping malls, food courts, hotel and restaurants. 


The advertisements Printing Press in Mumbai can also be placed on the gift items such as paper weight, pen stands, bags, or slim size pen drive and credit card pen drives, which are used by young customers.

 Displaying the products in the windows of the shops, showrooms are other old but popular method of advertisements. But the showroom or shop will only display the products, which are sold by them and can be brought from them only.


Advertisement Services That Can Be Availed In Mumbai from Reliable Advertisement Agencies


For the purpose of promoting, marketing and branding of products and services in the most efficient manner, the advertising services can be hired from reliable and reputed service providers in Mumbai.  The services of advertising can be custom designed in accordance to the specifications provided by the patrons. 

Based on the precise needs of the patrons, the services of newspaper advertisement can be hired from of the reputed service providers in Mumbai. In accordance to the specifications provided by the patrons, the newspaper advertisement can be rendered by the service providers in the user-defined specifications. Magazine advertisement services are used for the purpose of promotion, marketing and advertisement of different brands, products and services.

The patrons can get in touch with the reputed service providers for attaining Leaflet Printing. In accordance to the specifications provided by the patrons, the services of leaflet printing can be customized. For the purpose of promotion, marketing and advertising products, brands and services, the brochure and all other printing jobs can be carried out under the supervision, administration and management of qualified professionals and support staff associated with one of the reputed advertising agencies in Mumbai.

Depending on the budget constraint of the patrons, the advertisement agencies can promote, advertise different products, brands and services on media houses across the world, in user-defined specifications.


Based on the precise needs of patrons, the service providers provides services of Logo designing and Ad Campaign, as per the specifications provided by the patrons, for the purpose of effective advertisement, marketing and promotion of products, services and brands. Moreover, the services of the printing of brochure can be availed from reliable advertisement agencies in Mumbai.  

Under the administration, management and administration of first among the Best Advertising Agencies in Mumbai, the services of designing and printing of the Annual Report, Certificate and Leaflet can be availed in user-defined specifications.

Systematic execution and cost effectiveness make these advertisement services highly demanded and appreciated among the patrons.

Interactive advertisement services can be availed from some of the reputed advertisement agencies in Mumbai, as per the specifications provided by the patrons. Services such as Google Ad Words and Facebook advertisement can be availed from in user-defined specifications.

Moreover, the services of marketing through the Twitter and You Tube Promotion can be availed from reliable services providers in Mumbai. With Web designing, different products and services can be promoted and advertised in the most efficient manner.


Event & Outdoor Agencies in Mumbai can be contacted for advertisement through Hoarding, Banner, Bus Panels and Multiplex Cinema Slides.

Friday 22 July 2016

Relevance and advantages of newspaper advertisement


Newspaper advertising has been around longer compared to any other form of advertisement and it still retains the top position as far as impact of advertisement is concerned. The newspaper ads are able to capture the attention of the reader for longer duration as compared ads on electronic media. The ideas and messages through newspaper ad can get more eager and committed readers than other form of ads. Newspapers are the first thing that is looked or read in the morning. Newspapers are still read for better understanding of news items. The use of sensationalism in news by different channels has recreated the need for newspapers for balanced and accurate presentation of facts and news. This development has increased the readership of major newspapers.


Some newspapers are widely read in particular region. Some of the newspapers have dedicated readership. The local language newspapers, giving prominent place to local news, also have large circulation figures. All these facts can be used to select the newspaper for getting the desired result through ads.  The business newspaper and regional newspapers provide fixed set of audiences to advertisers for planting their advertising strategy. 

Newspapers offer the best way to target the audience that cannot be targeted by any other medium. This makes newspapers the perfect medium to reach the niche audiences more effectively than any other form of media. The detail of any message or ad can only be given in the newspaper. Most of the government policies for social welfare are explained through government ads in the newspapers.



News papers provide more flexibility than other forms of ads. The advertiser Best Advertising Agencies in Mumbai can choose the exact size of the ad to be planted in the newspaper. The location of the ad in the newspaper will also ensure that readers have at least visited the ad. The page and location of ad on the page can be done in such a way that the reader is compelled to look at the ad. The ad can appear at the same place in the newspaper for days.  All this ensures better assimilation of the ad.


The cost of newspaper ad Best Branding Agencies in Mumbai is still low compared to the ad in other forms of media. The circulation figure of a newspaper gives ideas about the impact of the reach of the ad. The advertiser can select the newspaper according to their budget and target audience. These days’ e commerce companies are using the front page of the major newspapers to show the latest products in their inventory and their cost. The reader get more time to see the list of items , cost and discount rates This kind of newspaper ads have shown increases in sales during festive season and on special occasions  like valentine day.